Syllabus For The Subject Export Management

1. Why export
2. What is exporting
3. Trends in India’s foreign trade
4. Institutional framework and export promotion measures in India
5. Export promotion measures
6. Profile of the European union
7. International economical organization
8. Commercial relations and trade agreements
9. Organizing export
10. Starting an export business
11. Export strategy and export marketing plans
12. Locating the prospective buyers
13. Export marketing mix
14. Marketing channels
15. Market communication mix
16. Locating and selecting overseas agents
17. Organizing sales promotion tips
18. Sending export samples to prospective buyers
19. Export terms of payment
20. Export costing and pricing
21. Processing an export order
22. Labeling, packaging, packing and marking of export consignments
23. Quality control and pre-shipment inspection
24. Central excise clearance of goods for export
25. Marine and air cargo insurance
26. IS/ISO 9000 and new ISO 14000 Series international standards for quality systems

27. Transportations and shipment of goods for export
28. General system of preference(GSP) scheme certificate of origin
29. Export documentation framework
30. Foreign exchange control regulations for export
31. Arranging finance for export pre shipment and post shipment
32. The role of the export credit guarantee corporation of India
33. Export import bank of India